SEO and Search Engine Visibility
Search engine optimization (SEO) helps potential attendees discover your event through Google and other search engines. Hi.Events gives you control over how your event appears in search results.
Setting Up SEO for Your Event
- Open your event and go to Event Settings → SEO tab
- Fill in the following fields:
- SEO Title — the title that appears in search engine results. Keep it under 60 characters for best display. If left blank, your event title is used.
- SEO Description — a short summary shown below the title in search results. Aim for 150–160 characters.
- SEO Keywords — comma-separated keywords relevant to your event. While modern search engines rely less on meta keywords, they can still help with some platforms.
Organizer-Level SEO
Your organizer page also has SEO settings. From the organizer dashboard, go to Settings → SEO tab. This controls how your organizer homepage appears in search results — useful if you run multiple events under one brand.
Tips for Effective Event SEO
- Be specific in your title — “Annual Tech Conference 2026 — San Francisco” is better than “Our Conference”
- Include the city or region in your title and description if the event is location-specific
- Write a description that includes key details: what, when, and where
- Use keywords attendees would actually search for