Luma vs TryBooking

TryBooking (5% + 15p) is cheaper than Luma (5%) at every ticket price we checked. On a £30 ticket, with card processing included, Luma costs £2.15 and TryBooking costs £1.65.

Fees and features from each platform's public pricing pages, checked September 2026.

Luma and TryBooking at a glance

Luma

Luma is an event page, registration and community calendar tool, popular for meetups and tech events. It is free to use with a 5% fee on paid tickets, or 0% on the Luma Plus subscription, and payments run through the organizer's own Stripe account. Guest messaging by email, SMS and WhatsApp is built in.

Fee per paid ticket
5%plus card processing
When you're paid
As tickets sell, on your own Stripe payout schedule
Best for
Community meetups and tech events with free or simple paid registration
Based in
San Francisco, USA, founded 2020

TryBooking

TryBooking is a self-service ticketing and registration platform from Melbourne, with sites for Australia, New Zealand and the UK. Schools, community groups, charities and clubs use it widely, and it also runs donation and fundraising pages.

Fee per paid ticket
5% + 15pincludes card processing
When you're paid
On request from your TryBooking balance; requests before the event can be held for checks of up to seven days
Best for
Australian, New Zealand and UK schools, community groups and charities
Based in
Melbourne, Australia, founded 2008

Hi.Events

Also worth a look

Hi.Events is an open-source ticketing platform with a hosted cloud version. Organizers sell from their own branded event pages or an embedded widget, and card payments settle straight into their own Stripe account as tickets sell.

Fee per paid ticket
1.25% + £0.45plus card processing
When you're paid
As tickets sell, on your own Stripe payout schedule
Best for
Organizers who want low published fees, their own branding and their money as tickets sell
Based in
Ireland
Start selling for free
§ 01 · Fees

What Luma and TryBooking cost

The all-in cost of selling 250 tickets at £30 each: platform fee plus card processing. Move the sliders to match your event.

Ticket price£30
Tickets sold250
Luma · 5%£538

£375 platform fee + about £163 card processing.

TryBooking · 5% + 15p£413

Card processing is included in the fee.

Hi.Events · 1.25% + £0.45£369

£206 platform fee + about £163 card processing.

Illustrative, from each platform's published standard rate. Where a platform charges card processing on top, we add its own stated rate or a standard 1.5% + £0.20 per ticket, so every total is like for like. Your actual card rate depends on your processor and the cards your buyers use.

§ 02 · Features

Luma vs TryBooking, feature by feature

Where the two differ, and where they don't.

FeatureLumaTryBookingHi.Events
Platform fee per paid ticket5%5% + 15p1.25% + £0.45
Card processingCharged on topIncluded in the feeCharged on top
Free eventsFreeFreeFree
When you're paidAs tickets sell, on your own Stripe payout scheduleOn request from your TryBooking balance; requests before the event can be held for checks of up to seven daysAs tickets sell, on your own Stripe payout schedule
Payment processorYour own Stripe accountTryBooking by default, or your own Stripe accountYour own Stripe account
Pass fees on to buyersNo Yes Yes
Your branding at checkoutCustom event URLs on Luma PlusYour branding on tickets and booking pages Yes
Embed checkout on your site Yes Yes Yes
Listed in a consumer marketplace Yes YesNo
Tickets work without an app or account Yes Yes Yes
QR check-in app Yes YesYes, in any phone browser
Reserved seatingNot stated YesNo
Recurring events and time slotsNo Yes Yes
Promo codes Yes Yes Yes
Waitlist Yes Yes Yes
Custom checkout questions Yes Yes Yes
API and webhooksOn Luma Plus onlyRead-only APIWebhooks
Official ticket resaleNoNot statedNo
Open sourceNoNo Yes
Can be self-hostedNoNo Yes
§ 03 · Trade-offs

Strengths and limitations

Luma

Strengths

  • Free plan with unlimited events and guests
  • Luma Plus removes the platform fee entirely
  • Money goes to your own Stripe account as tickets sell
  • Email, SMS and WhatsApp guest messaging built in

Limitations

  • Fees cannot be passed to the buyer
  • No recurring events or time slots; you clone events instead
  • API, webhooks and Zapier need the paid plan
  • Built for registration more than box-office ticketing

Luma Plus, at $59 a month billed annually, removes the 5% fee and adds API access, Zapier and tax collection. Fees cannot be added on top of the ticket price, so the organizer always absorbs them.

TryBooking

Strengths

  • Low Australian and New Zealand fees, with card processing included
  • Free events are free, with the same features as paid ones
  • Seating plans, session times, waitlists and gift certificates included
  • You choose who pays each fee

Limitations

  • Australia, New Zealand and the UK only
  • TryBooking holds the money until you request it, and early withdrawals can be held for checks
  • The UK rate is double the Australian one
  • The API is read-only

In Australia the 50c ticket fee drops to 15c on tickets of A$5 or less. By default the buyer pays the per-ticket fee and the organizer pays the percentage, and either can be switched.

§ 04 · Verdict

Which should you choose?

Choose Hi.Events if

you want a low published fee, your own branding at checkout and card payments in your own Stripe account as tickets sell.

Start selling for free →
§ 05 · FAQ

Luma vs TryBooking: common questions

Is Luma cheaper than TryBooking?
TryBooking (5% + 15p) is cheaper than Luma (5%) at every ticket price we checked. On a £30 ticket, with card processing included, Luma costs £2.15 and TryBooking costs £1.65. TryBooking's published fee includes card processing and Luma's does not, so the figures above add card processing to Luma to keep the comparison like for like.
Which pays out faster, Luma or TryBooking?
Luma: as tickets sell, on your own Stripe payout schedule. TryBooking: on request from your TryBooking balance; requests before the event can be held for checks of up to seven days. Luma gets money to you sooner, which matters if you have deposits or suppliers to pay before the event.
Do Luma and TryBooking promote events in a marketplace?
Yes, both do. Luma and TryBooking each list events in their own consumer marketplace, which can bring you buyers you would not otherwise reach. The trade-off is that your event sits next to other organizers' events.
Are free events free on Luma and TryBooking?
Luma: free. TryBooking: free.
Is there a cheaper alternative to Luma and TryBooking?
Hi.Events charges 1.25% + £0.45 per paid ticket, the same for every organizer, with no monthly fee. On a £30 ticket that is £1.48 including Stripe's card processing. Card payments settle into your own Stripe account as tickets sell, and free events are free. It has no consumer marketplace, so it suits organizers who bring their own audience.See pricing →

Sources and corrections

Every figure on this page comes from the platform's own pricing and help pages, checked September 2026. Platforms change their pricing, so confirm with the vendor before you decide. If something here is out of date, tell us and we will fix it. Product names are trademarks of their owners; Hi.Events is not affiliated with Luma or TryBooking.

Or skip both

Hi.Events gives you a low published fee, your own branding and your money as tickets sell. Create an event and see how it compares with Luma and TryBooking for yourself.

Free events cost nothing. Paid tickets are 1.25% + £0.45, with no monthly fee and no contract — see the full pricing.