It depends on the ticket price: DICE (8.5% (min £1) + VAT) and Billetto (3.99% + £0.90 + VAT) trade places more than once as the price rises. On a £30 ticket, with card processing included, DICE costs £3.30 and Billetto costs £2.10.
Fees and features from each platform's public pricing pages, checked September 2026.
DICE and Billetto at a glance
DICE
DICE is a mobile-first ticketing and discovery app used mainly by music venues, promoters, festivals and club nights. Tickets live in the DICE app with a QR code that activates on the day, and fans see one all-in price. Organizers either sign up on standard terms or negotiate a partnership deal.
Fee per paid ticket
8.5% (min £1) + VATplus card processing
When you're paid
After the event, within five business days
Best for
Music venues and promoters who want app-based tickets and in-app discovery
Based in
London, UK, founded 2014
Billetto
Billetto is a self-service ticketing platform and event marketplace from Denmark, selling in 14 European markets. Organizers list events on Billetto's consumer site and app, can switch on pay-per-sale advertising, and sell through an embeddable widget or a box office. Billetto collects the ticket money and pays it out after the event.
Fee per paid ticket
3.99% + £0.90 + VATincludes card processing
When you're paid
After the event, within five business days; prepayment before the event by separate agreement
Best for
European organizers who want marketplace exposure and pay-per-sale advertising
Based in
Copenhagen, Denmark, founded 2009
Hi.Events
Also worth a look
Hi.Events is an open-source ticketing platform with a hosted cloud version. Organizers sell from their own branded event pages, an embedded widget or a box office at the door, and card payments settle straight into their own Stripe account as tickets sell.
Fee per paid ticket
1.25% + £0.45plus card processing
When you're paid
As tickets sell, on your own Stripe payout schedule
Best for
Organizers who want low published fees, their own branding and their money as tickets sell
The all-in cost of selling 250 tickets at £30 each: platform fee plus card processing. Move the sliders to match your event.
Ticket price£30
Tickets sold250
DICE · 8.5% (min £1) + VAT£825
£638 platform fee + about £187 card processing.
Billetto · 3.99% + £0.90 + VAT£524
Card processing is included in the fee.
Hi.Events · 1.25% + £0.45£369
£206 platform fee + about £163 card processing.
Illustrative, from each platform's published standard rate. Where a platform charges card processing on top, we add its own stated rate or a standard 1.5% + £0.20 per ticket, so every total is like for like. Your actual card rate depends on your processor and the cards your buyers use.
§ 02 · Features
DICE vs Billetto, feature by feature
Where the two differ, and where they don't.
Feature
DICE
Billetto
Hi.Events
Platform fee per paid ticket
8.5% (min £1) + VAT
3.99% + £0.90 + VAT
1.25% + £0.45
Card processing
Charged on top
Assumed included (not stated)
Charged on top
Free events
Free
Free for the organizer; the buyer pays a platform fee
Free
When you're paid
After the event, within five business days
After the event, within five business days; prepayment before the event by separate agreement
As tickets sell, on your own Stripe payout schedule
Payment processor
DICE collects the money and pays you out
Billetto collects the money and pays you out
Your own Stripe account
Pass fees on to buyers
Always; fees are built into one all-in price
Yes
Yes
Your branding at checkout
No
Widget colors and fonts, with Billetto branding removable
Yes
Embed checkout on your site
Event list widget
Yes
Yes
Listed in a consumer marketplace
Yes
Yes
No
Tickets work without an app or account
No, tickets live in the DICE app
Yes; tickets arrive as a PDF, and buyers get a Billetto account automatically
Yes
QR check-in app
Yes
Yes
Yes, in any phone browser
Reserved seating
Not stated
Yes
Yes
Box office for door sales
Yes, with a box office fee
Billetto POS, with a €199 Adyen terminal
Yes
Recurring events and time slots
Not stated
Yes
Yes
Promo codes
Yes
Yes
Yes
Waitlist
Yes
Yes
Yes
Custom checkout questions
Not stated
Yes
Yes
Agenda or lineup on the event page
Artist lineup on the event page
Not stated
Lineup and agenda by room
API and webhooks
Read-only API for partners
Yes
REST API and webhooks
Single sign-on (SSO) for your team
Not stated
Not stated
OIDC, on request (no SAML)
Official ticket resale
Yes, through the official Wait List
Fan resale through TicketSwap, capped at 20% above face value
No
Open source
No
No
Yes
Can be self-hosted
No
No
Yes
§ 03 · Trade-offs
Strengths and limitations
DICE
Strengths
Discovery app that DICE says prompts a large share of its sales
App-held tickets and an official Wait List keep tickets off resale sites
Fans see one all-in price with no fees added at checkout
No fees on free tickets
Limitations
Payouts arrive after the event
Fans need the DICE app and an account to hold a ticket
Fees sit on top of your price and cannot be absorbed or shown separately
Partnership rates are negotiated, so what you pay may differ from the published defaults
These are the default self sign-up rates. Venues and promoters on a partnership agreement negotiate their own. Fees are added on top of your price and shown to fans as a single all-in figure.
Billetto
Strengths
Consumer marketplace and app, with advertising you pay for only when it sells a ticket
Local payment methods such as MobilePay, Vipps, Swish and Klarna
Seating charts, memberships, gift cards and a waiting list
Box office on your own device with an Adyen card terminal
Official fan resale through TicketSwap, capped at 20% above face value
Limitations
Payouts arrive after the event unless you agree prepayment
Billetto Advertising is on by default and takes 33% of the tickets it sells
Alternative payment methods carry extra fees the organizer must absorb
No US or Australian pricing
Rates exclude VAT and are rounded up to the nearest 10p or 10c. The euro rate is the same in every euro country Billetto publishes. Billetto's pages do not say whether card processing is inside the fee, so it is treated as included here. Alternative payment methods such as PayPal, Klarna, MobilePay and Swish carry extra organizer fees that cannot be passed to buyers, and tickets sold through Billetto Advertising carry a 33% fee. Organizers selling over 1,000 tickets a year can negotiate a lower rate.
§ 04 · Verdict
Which should you choose?
Choose DICE if
you run music events, want DICE's app audience to discover them, and want tickets kept off resale sites.
you sell in the Nordics or elsewhere in Europe, want Billetto's marketplace and advertising to find buyers, and can wait until after the event for your money.
It depends on the ticket price: DICE (8.5% (min £1) + VAT) and Billetto (3.99% + £0.90 + VAT) trade places more than once as the price rises. On a £30 ticket, with card processing included, DICE costs £3.30 and Billetto costs £2.10. Billetto's published fee includes card processing and DICE's does not, so the figures above add card processing to DICE to keep the comparison like for like.
Which pays out faster, DICE or Billetto?
DICE: after the event, within five business days. Billetto: after the event, within five business days; prepayment before the event by separate agreement. In practice the two are similar.
Do DICE and Billetto promote events in a marketplace?
Yes, both do. DICE and Billetto each list events in their own consumer marketplace, which can bring you buyers you would not otherwise reach. The trade-off is that your event sits next to other organizers' events.
Are free events free on DICE and Billetto?
DICE: free. Billetto: free for the organizer; the buyer pays a platform fee.
Is there a cheaper alternative to DICE and Billetto?
Hi.Events charges 1.25% + £0.45 per paid ticket, the same for every organizer, with no monthly fee. On a £30 ticket that is £1.48 including Stripe's card processing. Card payments settle into your own Stripe account as tickets sell, and free events are free. It has no consumer marketplace, so it suits organizers who bring their own audience.See pricing →
Every figure on this page comes from the platform's own pricing and help pages, checked September 2026. Platforms change their pricing, so confirm with the vendor before you decide. If something here is out of date, tell us and we will fix it. Product names are trademarks of their owners; Hi.Events is not affiliated with DICE or Billetto.
Sell at least 50 tickets at €10 or more on your first Hi.Events event, and we send you €250 no later than 10 days after it. 20 places, for approved applicants.
Hi.Events gives you a low published fee, your own branding and your money as tickets sell. Create an event and see how it compares with DICE and Billetto for yourself.